11: Competitor analysis
Wednesday, April 03
Friday, April 05
Guiding Questions
What do you need to learn about your competitors, and how do you find that information? How do you distinguish yourself? How do you prove your product is not just different but better? What data is available to you about the industries you’re entering?
Class Topics
W, 4/3: Competitor analysis
F, 4/5: Workshop: Competitor analysis
Read This:
No readings due this week. Happy Easter.
Do This:
For Wednesday: Industry analysts- full draft of competitor analysis section due to Canvas discussion board by 5 p.m. ET
For Friday: Everyone- letters and line edits for competitor analysis section due to Canvas discussion board by start of class